About us
Enhance your wardrobe
It’s not easy to express your style without the right outfits and accessories. Can you imagine a fashionista without their favorite pieces?
There is no magic, it's time to get the fashion you deserve.
A new fashion experience
Shopping in-store is great, but shopping from anywhere without distractions is even better. With our online service, accessing your favorite styles has never been so easy.
Get the styles you love, where and when you want.
Elevate your wardrobe
Meet our creative team
Dedicated designers driving our brand's success
Tony Fred
Chief Fashion Officer
Founder and chief designer, Aline is the visionary behind the brand. She loves to stay involved in the design process, marketing, and customer engagement strategies.
Emma Styles
Chief Creative Officer
Emma loves taking on challenges. With her multi-year experience as Creative Director in the fashion industry, Emma has helped the brand to flourish. Emma is among the best minds in fashion.
Aline Turner
Chief Operations Officer
Sarah is a passionate fashionista who inspires others with her creativity. She leads our design team and nurtures a community of style enthusiasts.
Iris Joe
Chief Financial Officer
Emma, with her extensive background in fashion design, brings innovative ideas to our collections. She is passionate about creating unique pieces that resonate with our customers.